Tag Archives: sales

Don’t Chase Sales: Align Your Sales People With Opportunities

Posted on March 2, 2011 by Sharon Aby

A classic definition of economics is; Economics is the study of the use of scarce resources, which have alternative uses. A classic economic mistake many companies make, is treating their sales force as though they are an unlimited resource that … Continue reading →

Posted in Sales | Tagged aliging a sales force, marketing, sales, sales force, salespeople | Leave a comment

I Need Help With Marketing And Sales

Posted on February 1, 2011 by Sharon Aby

In my business I hear that request a lot. I can ask a lot of diagnostic questions to steer folks in the right direction. Who is their customer? What do they sell and at what price? What forms of marketing … Continue reading →

Posted in Uncategorized | Tagged Clayton Christensen, contractor, Guy Kawasaki, marketing, Peter Drucker, Regis McKenna, replacement window, sales, window manufacturer, window manufacturers | Leave a comment

Tag Archives: sales

Don’t Chase Sales: Align Your Sales People With Opportunities

I Need Help With Marketing And Sales

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